Social Media services have a strong grip on the world. There are social media websites in the counts of hundreds. The first one that always comes to mind is Facebook. Twitter is another website that has gained accolades and is running alongside Facebook. Even though both of them are social media websites, there is a vast difference between the two.

Twitter serves as a real time channel wherein businesses can post content to inform their followers about their product and service offerings and also add links to these posts so that interested users can have a detailed look. The posts on Twitter are limited to 140 characters.

Using twitter for business development is a wise option. It is a more sophisticated platform as it allows a better work related environment. Twitter users can post content and links but pictures and videos are not permitted. This makes it much more simplified than other social media websites.

Business-to-business marketing on Twitter becomes easier and more convenient. It allows users to connect with their target group of customers on a daily basis. On twitter, if someone starts to follow you, it does not mean that you are also following that person. You can decide whether or not you wish to follow every one who follows you. Also, if you are connected with many people, you can decide whose feeds you would like to be flashed on your newsfeed and what you would like to avoid.

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    We undertake a few steps in order to get the maximum results out of what twitter has to offer us.

    • We start by setting up an account for our customers

    • We then make a communication plan wherein we decide our strategies that will help in the business.

    • Executing these strategies successfully for the health of the business of our customers is our final step.

    Twitter is a wonderful medium to interact with people belonging to the same industry. It also allows firms to reach out to influencers who can help them expand and develop their business. Influencers are third parties who have the ability to help a firm connect with their target audience. This proves to be very beneficial for the firm marketing itself on Twitter.

    Professionals at Anuvaa are highly experienced in twitter and influencer marketing. We target individuals rather than groups who can help us further the business of our clients. These individuals may be potential consumers of our customers or may be third parties that can help in widening their consumer base.

    It may seem that posting content on Twitter is an obvious task and can be done by anyone. Well, that is not the case. There are some times when seeking professional help is the best course of action and the same can be applied here. We have our own unique methods of dealing with different customers in order to achieve optimum results.

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